Working with who you want to work with, on what you want to work on, is the ultimate luxury.

At heart, I'm a business operator and co-founder, with my roots in energy, software, and health technology. I’m hands-on and engage with businesses to drive growth.

Subscriptions / as-a-service models

Over the past 9 years, I have specialized in developing subscription-based businesses, helping startups and large corporations grow their subscriber bases.

Health technology - longevity

Health has been a central theme in my journey. Married to a GP, worked at World Food Program and Philips, combined with a long-standing passion for health and fitness.

Herman Scheer, author of Here comes the Sun

Renewable energy - Smart -grid

The first years of my career I focused on evangelising solar energy (PV), during this time I developed companies centred around this theme.

The short version

An enthusiastic leader in the fields of energy, software, and consumer (health) technology, with a track record of driving substantial growth in subscription-based models at ServiceHouse (exit to Coolblue), Alliander (ENTRNCE) and Philips.

At Philips, I led the subscription portfolio's growth from inception to €40M in recurring revenue and the subscriber base from 0 to over 505,000.

I am passionate about thriving teams, pioneering the future of energy, and developing innovative business models.

My expertise is further enhanced by a fluency in digital technologies and a comprehensive understanding of SAFe, ART/DevOps methodologies (Agile/Scrum). #PSPO1 #PSM1

Currently

Co-founder of Zaasly, Subscription and billing solutions for SME’s in Europe.

Involved with Hera Medical to develop their Go-To-Market strategy for the Dutch market (Q1).

Drop me an e-mail if you want to accelerate complex infrastructure projects, grow your base or develop as-a-service offerings in the health, energy and FMCG sectors.

Download my curriculum vitae here.

What Are People Saying about Johan

“It is with great pleasure that I recommend Johan Trip. His exceptional charm, sharp intellect, and remarkable speed make him invaluable.”

— Sivan Sidan (VP Hera Medical)

“Bringing in an entrepreneurial spirit, a willingness to take on every challenge, and strong organizational sensitivity, Johan was key in starting Subscription business models at Philips and turning it into a mature, global capability in record time.”

— Evie Schellekens (Vattenfall)